United Airlines has dived head-first into the culture wars, by allowing non-traditional gender options for its customers.
United, in a bow to transgender activists, announced they will allow passengers to choose "non-binary" genders to be identified as.
The option allows those who refuse to identify as neither male nor female to choose another option.
United made the announcement in a tweet, claiming it was a step towards inclusivity.
Fly how you identify. Our new non-binary gender options are now available.— United Airlines (@united) March 22, 2019
The options are available on all United flights.
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